BMW Genius
BMW of Albany
Meet the BMW Genius
A BMW product expert makes a pretty good co-pilot. From your first test drive to the questions that pop up 6 months in, the Genius program keeps someone in your corner who actually knows the car.
Get everything your BMW is capable of
Your BMW is loaded with technology, drive modes, and comfort features you might not stumble across on your own. The BMW Genius program puts a team of trained experts within reach at every step — before you buy, the day you drive off, and every road trip after. No pressure, no sales pitch. Just clear answers.
In-person guidance at our Albany showroom
Stop by 801 E Oglethorpe Blvd and a BMW Genius will walk you through the lineup to find the model that actually fits how you live and drive. They're trained to demonstrate every feature and answer the questions the spec sheet doesn't.
That help doesn't stop at the sale — it carries through delivery and everything after.
A complimentary BMW Encore™ session
Once you've had a week or two to live with your new BMW, questions tend to surface. Book a free BMW Encore™ session with our team and we'll sit down together to cover anything you're wondering about — iDrive, driver assistance, connected services, all of it.
Schedule Your Encore Session
The BMW Genius Hotline
Advice is one phone call away. The Genius team handles product questions on the spot — feature walkthroughs, software updates, your exact vehicle specs — even when you're already on the road.
1.844.4GENIUS (443-6487)Monday – Thursday: 9:00 AM – 9:00 PM EST
Friday: 9:00 AM – 6:00 PM EST
Contact a BMW Genius
Prefer to write it down? Send us your question and a BMW of Albany team member will follow up the way you want to be reached.